As part of the Stuffed Puffs Filled Marshmallows team, I played a key role in designing, laying out, and preparing all packaging and point of sale display files for final print production. I collaborated closely with cross functional teams to ensure every asset aligned with brand goals and maintained visual consistency. From concept through print, I reviewed dielines, created functional, press ready production files, and ensured artwork was optimized for a range of formats. I was responsible for getting all packaging and POS materials ready for print, including file setup and prepress checks. Additionally, I built high quality renderings using Esko Studio Software, an Adobe Illustrator plug-in, to support the final production process and vendor approvals, ensuring smooth execution across all packaging and in-store touchpoints.
Tools:
Adobe Illustrator
Adobe Photoshop
Esko Studio Software
Adobe Illustrator
Adobe Photoshop
Esko Studio Software
Stuffed Puffs S'mores 12-Count National Display
Stuffed Puffs S'mores 24-Count National Display
Stuffed Puffs S'mores National Shipper Display
Stuffed Puffs + JOLLY RANCHER 4-Pack Eggs Packaging:
Sour Blue Raspberry, Classic Milk Chocolate & Sour Watermelon
Sour Blue Raspberry, Classic Milk Chocolate & Sour Watermelon
Stuffed Puffs + JOLLY RANCHER Sour Blue Raspberry 4-Pack in 12-Count National DRC
Stuffed Puffs Classic Milk Chocolate 4-Pack in 12-Count National DRC
Stuffed Puffs + JOLLY RANCHER Sour Watermelon 4-Pack in 12-Count National DRC
Stuffed Puffs BITES 8-Count National DRC
(2 color print)
(2 color print)
Stuffed Puffs BITES National Display Shipper
Stuffed Puffs Packaging Illustrator: James Cho
